Video’s are awesome! Not just because they look good and demonstrate your business in a professional way, but also because of their amazing ability to increase conversions and sales for a business. I found this really great infographic on Quicksprout, one of our favourite resources for search and social information. Some of the statistics aren’t perfect, (after all, we’ve always taught that a good video is worth 1.8 million words, not a few hundred!). However, what I found truly enriching were the real conversion rate improvements for established multinationals that increased their application of video and how that translated to sales on their website. So have a look at the potential of good video for your business, and if you’re local, get in contact with us at ATC to help you produce the right kind of video for your business.